4 de octubre de 2016

Por qué la inteligencia artificial va a cambiar la estrategia de tu empresa



Los sistemas de recomendación basados en inteligencia artificial nos permitirán obtener información, negociar y realizar transacciones, lo que tendrá consecuencias extraordinariamente importantes en los procesos de marketing y venta de todo tipo de productos y servicios.

La difusión de estas herramientas provocaría una pérdida de relevancia a empresas y marcas al reducir el contacto directo entre estas y sus clientes. El resultado beneficiaría al consumidor, al enfocarlo en las características objetivas de la oferta, y supondría una diferencia enorme a la hora de vender una mayoría de productos y servicios de gran consumo.

Sigue leyendo este post en Medium: Por qué la inteligencia artificial va a cambiar la estrategia de tu empresa.


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